Apple is the latest company to release a report on the diversity of its workforce, saying Tuesday that its numbers represent a work in progress to the diversity it hopes to achieve over time.

Currently seven in 10 of its workers globally are male. In the United States, 55 percent of Apple’s workers are white. Asian workers represent 15 percent of Apple’s workforce, with 11 percent identifying as Hispanic, 7 percent Black and 2 percent as more than one ethnicity. Nine percent of workers did not declare their ethnicity. It’s important to note those figures include Apple’s significant retail operations, something that makes its workforce distinct from other tech companies that have issued diversity reports.

Among its leadership ranks, which include store management, Whites make up nearly two-thirds and Asians represent 21 percent, with Black and Hispanic workers making up less than 10 percent.

“As CEO, I’m not satisfied with the numbers on this page,” Apple chief executive Tim Cook said in a letter that accompanies the report. “They’re not new to us and we’ve been working hard for quite some time to improve them. We are making progress, and we’re committed to being as innovative in advancing diversity as we are in developing our products.”

Other tech companies have released similar reports, including Google, Facebook and Yahoo.

Apple stresses in the report that, to Apple, diversity is about more than gender and ethnicity. The company has been on the forefront of the debate on LGBT rights, with Tim Cook publishing an op-ed piece calling on Congress to pass legislation protecting gay and transgender workers.

Cook has also made several prominent hires that have boosted the number of women in the company’s upper ranks, hiring for EPA administrator Lisa Jackson and Burberry CEO Angela Ahrendts and promoting Denise Young-Smith to run human resources. Apple also added Sue Wagner to its board of directors.

“We know we can do more, and we will,” Cook said.


When compared to the population statistics of the U.S. (per Wikipedia), whites are under-represented at Apple and Asians are over-represented.  I'm guessing that Mr. Cook will not seek to increase the percentage or whites, nor will he look to decrease the number of Asians.


It's good to hear Cook's response. Everyone should understand by now that education and culture shoulders as much of the problem as prejudice. Under-represented minorities need to have the same access to the education and opportunities shared by other groups. 

Additionally, I'd like to point out that some kids get into their career from exposure at a young age. For example, I got into communications/internet hosting because it's what my father did. If my dad was a teacher/professor I wouldn't have access to to the same opportunities. 

In the same way you wouldn't expect a rich spoiled white kid from LA to become the owner an electrical repair company, we shouldn't expect  a poor central american kid to be the next Bill Gates. We can encourage both kids to seek out different opportunities that they want by spending more capital into the funding of our public schools, but ultimately the culture of the children plays a larger role than the education available. 

I'd like to see other tech companies elect to develop and select their employees through trade school within colleges/high schools. Anything less than a pro-active, supply side approach to this issue won't yield any long-term results. 

Bobo Brazil
Bobo Brazil

Rev Jesse is not going to like these numbers. If he weren't so busy in Missouri right now, he'd be taking Mr. Cook out to the woodshed.


Rev Jesse's Jailbird Son


if qualified minorities were applying for these tech jobs, they'd get them. but the bottom line is that there are not enough qualified minority candidates. instead of giving lip service to diversity (which can only lead to quotas) why not fund/promote STEM programs at the elementary and secondary levels so people are prepared for 21st century jobs? 


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