News Brief

TubeMogul, an Emeryville, Calif., company whose online platform serves as a central marketplace for brands to purchase digital video ads and measure their effectiveness, has filed an initial stock offering that seeks to raise $75 million. The company’s revenue more than tripled over the last three years, rising to $57.2 million last year, as online advertising spending rose, though it lost $7.4 million in 2013.


TubeMogul does those annoying auto-play videos that often start playing after a short delay often when windows and tabs are in backgrounds, and don't always have volume control or stop buttons.  This makes it harder to find what window the audio is coming from and is especially annoying when they start playing over other videos. While I dislike blocking ads, they got the honor of being the only site I've blocked in my network.


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