News Brief


When you conduct a search on Google, your query goes across the Internet, hits a server, gets processed and is sent back to you in microseconds. You would be surprised how much energy is consumed in that process.

In its latest quarter, Google spent $2.25 billion on data center and infrastructure spending, a huge area of costs for the company. That’s one of the reasons the company is aggressively moving to solar, wind and other alternative energies to power its data centers and banks of servers scattered around the world.

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1 comments
Gee Deezy
Gee Deezy

"You would be surprised how much energy is consumed in that process."


Actually, I would bet you would be more surprised by the fractions of a penny (in energy) that a single web search costs....  Otherwise, advertising would never cover the costs of the transaction.

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