att next

AT&T

Mobile


AT&T said on Saturday that it will drop the cost for customers that sign up for a family plan on one of the company’s AT&T Next plans.

Those plans offer new phones without a subsidy, allowing customers to pay in installments with no interest and no upfront payment. The newly announced plans cut prices for such customers by $40 to $100 per month for some customers on current plans, AT&T said. The discounts apply for those families on a shared data plan of at least 10GB per month. Two smartphones sharing 10GB of data cost $130 a month, with additional phones sharing a similar-size data bucket paying just $15 more per month.

AT&T’s move comes amid sharp attacks by T-Mobile US as well as Sprint’s introduction last month of a new set of “Framily” plans that allow friends and family to sign up for group discounts while maintaining separate bills.




2 comments
vdev
vdev

What the left hand giveth, the right hand taketh away.


AT&T thinks it can delay and delay. And to some extent it can. But they're losing the mindshare battle with all this nickel-and-dime futzing around.


Hey AT&T - if you want to get real - be bold and do it. All you're doing right now is confirming that T-Mobile is in the driver's seat, and you're not. Welcome to reality.

Age8E
Age8E

@vdev  That's not what AT&T's quarterly results looked like to me.


And T-Mo won't be in the driver's seat of anything until their coverage improves.

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